There is no denial to the fact that social media has a great impact on the masses, for both information and entertainment. This is the reason why paid services on social platforms have become one of the most successful marketing tools. Amongst all the platforms, Facebook is ruling the social advertising industry. This is due to the traffic on the platform, the kind of features it offers, the creativity it allows etc. As per a reputed social media marketing agency in Noida , Facebook could very well cater the requirements for small, medium, and large-scale businesses. Here are a few things to know before you start using Facebook Advertising: Strategize Carefully First and foremost you need to decide the agenda for advertising on Facebook. Are you looking to promote something, generating leads, or the reason is to create awareness? Then you need to decide the kind of service or product you are offering. Once you decide all this, you need to target the right kind of audience. If you do